New generation of international visitors follows in Edgar Snow's footsteps
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The "Shopping in China" session highlighted the commercial dimension of cultural exchange.
He Lihong, president of the Yiwu Brands Association, traced her path from a street vendor in Yiwu, Zhejiang province – dubbed the world's capital of small commodities – to leading a collective push for Chinese products to gain global recognition. "The city cannot forever be a silent world factory," she said. "We must become a globally recognized brand."






















