国产人人色I色婷婷综合久久中文字幕雪峰I奇米色777欧美一区二区I久热久热aV爽青青在线I国产av喷水I国产伦精品一区二区三区免.费I高潮av在线Iww欧美一级I91天天看I黄a在线91I九一无码中文字幕久久无码色…I丰满国产精品视频二区

CULTURE

CULTURE

Strong word-of-mouth fuels 'Project Hail Mary' IMAX success

By Xu Fan????|????chinadaily.com.cn????|???? Updated: 2026-03-23 15:25

Share - WeChat
A still from Project Hail Mary features actor Ryan Gosling as a scientist who becomes a hero to save humankind. [Photo provided to chinadaily.com.cn]

Project Hail Mary, a new Hollywood sci-fi epic about an unlikely friendship between a scientist and an alien in deep space, delivered a record-breaking opening weekend in the country, according to IMAX China.

Released in local theaters on Friday, the film earned 16.89 million yuan ($2.44 million) from IMAX screenings over the weekend, accounting for 34 percent of the film's nationwide gross on just 1 percent of total screens. That figure marks the highest IMAX opening weekend index ever for a sci-fi release, as well as the highest IMAX opening weekend box office and index for any Hollywood title in China so far this year.

Two days before release, strong audience demand drove IMAX to capture as much as 50 percent of total pre-sales, a new IMAX China record among sci-fi titles. IMAX theaters accounted for eight of the top 10 highest-grossing cinemas nationwide for the film's release. Tickets at multiple locations — including the China National Film Museum — were completely sold out.

The film's strong box-office performance has been driven by exceptional word-of-mouth, as evidenced by the film's current 8.5 out of 10 rating on the popular review aggregator Douban, making it the highest-rated Hollywood space sci-fi film on the platform since 2015.

"In today's Chinese film market, word-of-mouth has become the ultimate driver of box-office success — and IMAX is its most powerful amplifier, an unavoidable keyword in rave reviews from core critics and passionate fans alike, turning buzz into packed theaters like never before," said Daniel Manwaring, CEO of IMAX China.

"The record-breaking weekend is a powerful testament to this. Following closely on the heels of the Chinese New Year, this new blockbuster injects fresh momentum into the market and sets a strong start for a diverse array of hits in the Year of the Horse."

Copyright 1994 - .

Registration Number: 130349

Mobile

English

中文
Desktop
Copyright 1994-. All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co(CDIC).Without written authorization from CDIC, such content shall not be republished or used in any form.