"We're new at improving the brand image of the county's produce. It has bothered us for quite some time that we have good quality produce but low customer recognition, as we don't have any famous brands. I hope that JD Farm will help improve our brand image and attract more investment to invigorate the county's economy," he said.

Huichang has been working hard to turn itself into a pioneer zone in rural vitalization and economic development by making use of its Red resources and natural conditions.

Pan Jincheng, the county's Party chief, said in a recent interview with people.cn that Huichang will continue to explore new modes of development and strengthen the creation of digital and modern agriculture to become a center for processing produce to supply the Greater Bay Area and neighboring provinces.