国产人人色I色婷婷综合久久中文字幕雪峰I奇米色777欧美一区二区I久热久热aV爽青青在线I国产av喷水I国产伦精品一区二区三区免.费I高潮av在线Iww欧美一级I91天天看I黄a在线91I九一无码中文字幕久久无码色…I丰满国产精品视频二区

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / Companies

Tencent steps in to help Great Wall protection

By Wang Yujie | chinadaily.com.cn | Updated: 2021-09-16 16:41
Share
Share - WeChat
The autumn sun shines a light upon the Great Wall's Jiankou section in Huairou, Beijing. [Photo/IC]

One who cannot reach the Great Wall can still be a hero, if they contribute their fair share online for the cultural heritage's protection and repair.

Tech giant Tencent is building a digital museum, in a move to promote virtual tour of the Great Wall, the company said at an online forum last week.

Apart from online tour, people can also participate in the repair project by playing games. Tencent Games has developed built-in quizzes in 20 popular games, allowing gamers to get credits by passing the quizzes and donating their credits to the project.

The announcement came along with Tencent Charity Foundation's 50-billion-yuan ($7.7 billion) plan under the "99 giving day" campaign, designed to use digital technology for philanthropic purposes.

The company said it will also provide tech support to Great Wall's restoration in hopes for easing personnel shortages and geographical difficulties.

No more than 30 bricklayers, with an average age at 50, work at a project to restore Great Wall's Jiankou section, one of the most dangerous and steepest sections, said Chen Yongmao, leader of the project while giving an example of lack of young labor.

"There are seldom young apprentices nowadays," said Chen.

Constructed from 1543, the Jiankou section is a 10-kilometer twist with the eastern end at the famous Mutianyu and stretches to Jiuyanlou in the north of Beijing.

Guo Kaitian, senior vice-president of Tencent, announces the company's plan of helping public welfare on the opening ceremony of the "99 giving day" campaign. [Photo provided to chinadaily.com.cn]

Tencent is aiming to raise awareness among young people of cultural heritage protection, said Ma Yao, senior manager with the Tencent Charity Foundation.

"When I was young, I mainly acquired knowledge about cultural relics and historic sites from books and magazines, but now the younger generation prefers playing computer games," said Shang Heng, associate professor at Beijing Institute of cultural relics.

"Mingling cultural relics protection with the game…it suits the taste of young people," said Shang.

Top
BACK TO THE TOP
English
Copyright 1994 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE